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70%

The Brightest Solution in Telecom

of consumers expect companies to take an active stance on social, environmental, and political issues

According to a survey by "Social Sprout"

In 2018, our client identified an opportunity to launch a new financial product, but still needed some questions answered.

This project was divided into 2 parts:

Over the course of six weeks, we went to the field to map unsatisfied needs. We came up with four ideal customer profiles according to several financial behavior variables, with which to conduct our strategic analysis and evaluation.

These yielded 16 possible journey scenarios and 30 different application features that were used to develop the final digital wallet solution.

During the development phase, MJV reported directly to the parent company's managing partner. We made a classic agile squad, responsible for the back-end development, the entire user journey construction, and the design of the digital wallet.

During development, we mapped out nine key functionalities based on feedback from interviews with real users during the research and discovery stage:

User-centric approach drives feature development

Related Content

Over the course of six weeks, we went to the field to map unsatisfied needs. We came up with four ideal customer profiles according to several financial behavior variables, with which to conduct our strategic analysis and evaluation.

These yielded 16 possible journey scenarios and 30 different application features that were used to develop the final digital wallet solution.

User-centric approach drives feature development

During the development phase, MJV reported directly to the parent company's managing partner. We made a classic agile squad, responsible for the back-end development, the entire user journey construction, and the design of the digital wallet.

During development, we mapped out nine key functionalities based on feedback from interviews with real users during the research and discovery stage:

The battle for wallet shares is just beginning

The rise of fintechs and banking-as-a-service has flooded the market to create an ocean of possibilities. While this project began five years ago, we still hold a squad working on the project - and we know, there are still a number of major players that aren’t taking advantage of the opportunities provided by digital payment solutions.

MJV helped their client enter the financial services industry with a proprietary payment solution.

Transforming Traditional Marketing

In 2018, our client identified an opportunity to launch a new financial product, but still needed some questions answered.

This project was divided into 2 parts:

First, we conducted a behavioral study on the financial habits of the population in a large global market.

Second, was the development cycle. 

The Results

The Battle for Wallet Shares is just Beginning 

The rise of fintechs and banking-as-a-service has flooded the market to create an ocean of possibilities. While this project began five years ago, we still hold a squad working on the project - and we know, there are still a number of major players that aren’t taking advantage of the opportunities provided by digital payment solutions.

First, we conducted a behavioral study on the financial habits of the population in a large global market.

Second, was the development cycle.

Why a Digital Wallet?

At the time that our client came to us with the idea, the concept was unprecedented in the local area.

The opportunity also presented itself as a way of accessing around 20% of the local population, which remained unbanked.

Why a Digital Wallet?

At the time that our client came to us with the idea, the concept was unprecedented in the local area.

The opportunity also presented itself as a way of accessing around 20% of the local population, which remained unbanked.

The Results

If you’re thinking of incorporating digital wallets or other payment solutions into your business, why not reach out to one of our consultants to find out what MJV can do for you?

The Brightest Solution in Telecom

If you’re thinking of incorporating digital wallets or other payment solutions into your business, why not reach out to one of our consultants to find out what MJV can do for you?